{"product_id":"media-burn-ant-farm-and-the-making-of-an-image","title":"Media Burn: Ant Farm and the Making of an Image","description":"\u003cp\u003eThis book examines the complex set of cultural references and art-making strategies informing Ant Farm’s seminal 1975 performance Media Burn in which a customized Cadillac, dubbed the Phantom Dream Car, was driven through a wall of burning television sets.\u003c\/p\u003e\n\u003cp\u003eOriginally conceived as a conceptual architectural practice, Ant Farm evolved into a full-service art collaborative, culminating in such notable works as House of the Century (1971-73), Cadillac Ranch (1974) and The Eternal Frame (1975).\u003c\/p\u003e\n\u003cp\u003eIn Media Burn the artists flourished in a rich tumult of ideas that engaged contemporary media theory, an oddly complicated aesthetic spectacle, textual appropriation and an all-encompassing branding effort.\u003c\/p\u003e\n\u003cp\u003eWritten by Steve Seid (Berkeley Art Museum\/Pacific Film Archive), and drawing upon a rich visual documentation, this book delves into the little-known critical backstory to this influential performance (and video work) involving a massive effort to mount a subversive critique of media hegemony while continually re-imagining the crux of the performance itself.\u003c\/p\u003e","brand":"Inventory Press","offers":[{"title":"Default Title","offer_id":57357583778132,"sku":"A8B-28380","price":35.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1072\/9609\/6596\/files\/Scan_20201127_151114.jpg?v=1790812324","url":"https:\/\/after8books.com\/products\/media-burn-ant-farm-and-the-making-of-an-image","provider":"After 8 Books","version":"1.0","type":"link"}