{"product_id":"great-power-name","title":"Great is the Power of the Name","description":"\u003cdiv class=\"TruncatedContent__text TruncatedContent__text--large\" tabindex=\"-1\" data-testid=\"contentContainer\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e\u003cspan class=\"Formatted\"\u003e\u003cem\u003eGreat is the Power of the Name\u003c\/em\u003e considers the works of authors Elena Ferrante, Pauline Reáge, Karl Ove Knausgård, Colette and artist Lee Lozano. \u003cbr\u003e\u003cbr\u003e“In 2016, when Anne-Mette had invited Signe to take on the role as editor of her text ‘The Institute of Applied Speech’, we both began reading Elena Ferrante’s \u003cem\u003e Neapolitan Novels\u003c\/em\u003e. We were specifically fascinated by the author’s use of pseudonym. Anne-Mette’s Institute of Applied Speech was a tale of a fictive place, a pseudo-topos, and Elena Ferrante’s ideas about the pseudonym as a space for the writing itself was useful in thinking about fictive authorship. In a number of written interviews, Elena Ferrante unfolds the feminist perspective of her use of pseudonym. We were attracted by the idea that the author could avoid the biographical question; that she could disappear behind her own writing. \u003cbr\u003eTo us, the artist Lee Lozano is the ghostly presence of hard-core moralist and humorous fuck-off art from another decade. During the course of her life, Lozano continuously reconfigured and gradually dissolved her own name, starting from Leonore Knaster ending up with E. Her work \u003cem\u003eBoycott Women\u003c\/em\u003e, in which she decides not to have any contact with women, expands the notion of feminist critique. \u003cbr\u003e\u003cem\u003eGreat is the Power of the Name \u003c\/em\u003epublishes a readership interested in the position of the artist, and how it conditions the way we make art.”\u003cbr\u003e—authors’ note\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e \u003c\/div\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Forlaget emancipa(t\/ss)ionsfrugten","offers":[{"title":"Default Title","offer_id":57357955301716,"sku":"A8B-32556","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1072\/9609\/6596\/files\/name.jpg?v=1790813489","url":"https:\/\/after8books.com\/products\/great-power-name","provider":"After 8 Books","version":"1.0","type":"link"}